POV - MARKETING IN THE CONNECTED WORLD

Marketing today is more dynamic than ever before and has long ceased to rely on push-based strategies. Technology that drives the connected world today has emerged as the single most disrupting factor in the CMO’s world. Marketing that is all about communication and engagement is now having to delve into new paradigms and straddle different technologies to create radical and contextual communication strategies. So how are customers being sold to differently? What makes superbrands in this digital age? FILL THE FORM TO DOWNLOAD THE POV


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