POV - DELIGHTING CUSTOMERS WITH AUTOMATED TECH SUPPORT

Poor customer service is one of the top reasons why people end their relationships with companies. Increasingly, tech support automation software is used by businesses to provide 24/7 Enterprise Customer Service which can provide greater customer satisfaction. Automation brings agility and control in customer care and helps an enterprise save costs. But do customers prefer automated support over human interaction? Will tech support be completely automated in the future? These two questions are analysed in this paper.

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